Monday, July 6, 2009

Entertainment News Sites Boosted by Online Video

A recent comScore report says that nearly 55 million Americans visited an entertainment news site in May 2009, representing a 7% increase versus the previous year. Online video has also become an increasingly important channel for content in the category, with the number of videos viewed growing 53% in the past year. In total, Americans spent more than 893 million minutes, approximately 15 million hours, on entertainment news sites, with 44% of the total time spent in the category occurring at work.


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