The iPhone is increasingly going global. That's a key finding in the latest monthly metrics report from mobile ad network AdMob. An analysis by the company found that 54% of iPhone and iPod touch users worldwide in June were in the U.S., down from 61% in January. This signals that international adoption has picked up since then, although the U.S. still has by far the biggest proportion of users of any country.
The iphone is changing the industry and revolutionizing peoples access to internet. Mobile media and mobile adverting has become stronger as the iphone became more popular. Competitors must create methods for easier internet browsing to compete witht the iphone. This generates a good platform for the mobile advertising industry.
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