Off the Q train at
Let me back up and introduce myself, I am Shariff. 20 years old from Flatbush Brooklyn NY. I go to
Back to business. Even though orientation was over I was anxious to meet my supervisor Don Steele. So I hoped in the shuttle to the west side to meet and introduce myself. Let me tell you a little about Don,
Don Steele is the vice president of digital marketing for the MTVN Entertainment Group. He is executive vice president of digital media at MTVNEG. Don is responsible for setting the strategy and implementing all digital marketing initiatives for the Web sites and digital brands of COMEDY CENTRAL, Spike TV and TV Land cable channels. Prior to COMEDY CENTRAL, Don managed all e-commerce business at Food Network. He also worked in digital for DELiAs.com after working in the catalog industry at Mitchell & Ness. He was instrumental in the marketing and launch of southparkstudios.com and indecision08.com. He works closely with the mobile group, driving development of WAP sites and iPhone applications.
He is much respected in the world of digital marketing. Don Frequently speaks at events such as OMMA, DPAC, DigiDay, SES New York and Chicago, eTail and Social Times
Don graduated from
Don is very successful in his pursuits of digital marketing. Off the bat while talking to him, he told me about the “ownership of your career”, so Don is immersed in the world of digital marketing and also in the world of MTVN digital marketing. There’s a difference. Don is able to effortlessly choose what is good for the brand and how to effectively market for that brand.......
So back to the 8th floor, where my department resides. Don introduced himself to me with a humble handshake. We then began discussing what I will do for this summer and what I hope to learn from this great interning experience.
I want you, the reader, to both be entertained and informed as to what I do here as an intern for digital marketing at MTV network. It’s an amazing opportunity for me, once in a lifetime opportunity, and I will use this web log exactly as such. I will be logging what I have done, what I have learned, how I feel, experience I have felt, and most importantly the progression I have made. Thank you for reading….